Submitted by Penguin Blog (USA) Visitor (not verified) on Thu, 10/15/2009 - 2:36pm.
People were scandalized by all this novelty. The Church denounced the translation of the Bible into local languages. Martin Luther's 95 Theses, reproduced widely, were the first mass media event. Treatises were written arguing that the scribal tradition must be defended from the soulless efficiencies of the printing press (though deliciously, these arguments were then printed, in order to be able to get more readers quickly.) And of course, morality was threatened -- it did not take long for the new class of publishers to discover that erotic literature sold well.
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People were scandalized by
People were scandalized by all this novelty. The Church denounced the translation of the Bible into local languages. Martin Luther's 95 Theses, reproduced widely, were the first mass media event. Treatises were written arguing that the scribal tradition must be defended from the soulless efficiencies of the printing press (though deliciously, these arguments were then printed, in order to be able to get more readers quickly.) And of course, morality was threatened -- it did not take long for the new class of publishers to discover that erotic literature sold well.