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About Charles Fishman
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The Wal-Mart Effect

How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy
Charles Fishman - Author
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Book: Paperback | 8.26 x 5.23in | 336 pages | ISBN 9780143038788 | 26 Dec 2006 | Penguin | 18 - AND UP
The Wal-Mart Effect

"A must-read if one is even to begin understanding the global dominance of Wal-Mart." —The Washington Post

Wal-Mart isn’t just the world’s biggest company, it is probably the world’s most written-about. But no book until this one has managed to penetrate its wall of silence or go beyond the usual polemics to analyze its actual effects on its customers, workers, and suppliers. Drawing on unprecedented interviews with former Wal-Mart executives and a wealth of staggering data (e.g., Americans spend $36 million an hour at Wal-Mart stores, and in 2004 its growth alone was bigger than the total revenue of 469 of the Fortune 500), The Wal-Mart Effect is an intimate look at a business that is dramatically reshaping our lives.

The Wal-Mart Effect One. Who Knew Shopping Was So Important?
Two. Sam Walton's Ten-Pound Bass
Three. Makin Bacon, A Wal-Mart Fairy Tale
Four. The Squeeze
Five. The Man Who Said No to Wal-Mart
Six. What Do We Actually Know About Wal-Mart?
Seven. Salmon, Shirts, and the Meaning of Low Prices
Eight. The Power of Pennies
Nine. Wal-Mart and the Decent Society
Epilogue. Peoria, September 2005

Afterword
Acknowledgments
Source Notes
Index
The best Wal-Mart expose yet . . . as measured by depth and breadth of research, writing style, and evenhanded treatment. (The Denver Post)

Highly readable, incisive, precise, and even elegant. (San Francisco Chronicle)

The Wal-Mart Effect is an interesting look at how big corporations affect our planet in positive and negative ways. The strength . . . is in the stories about the lives that Wal-Mart has touched, set against the backdrop of an astounding array of data. (USA Today)

Insightful. (BusinessWeek)

The Wal-Mart Effect saunters through the influential economic ‘ecosystem’ that the discount chain represents with clarity, compelling nuance, and refreshing objectivity. (The Christian Science Monitor)

A must-read if one is even to begin understanding the global dominance of Wal-Mart. (The Washington Post)

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